The letter

One letter a week, starting soon.

The week's signal, what the makers shipped and what the reviewers found, and the editor's note. No tracking, no ads, nothing else.

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TRENDS · COUNTED FROM THE FEED

What is rising, what is fading

Not opinion: the share of all stories each subject took in the week of 10.23–10.29 against 10.30–11.05. We added feeds on 28 September, so we compare shares, not counts.

Share of all stories

10.23–10.2910.30–11.05

MOST NAMED MAKERS · STORIES IN THE FEED

  1. Nikon208
  2. Canon201
  3. Sony176
  4. Fujifilm113
  5. DJI107
  6. Leica104
  7. Apple69
  8. Sigma68
  9. Kodak49
  10. Ricoh44

MOST NAMED MODELS · IN HEADLINES

  1. 01Sigma FP217 STORIES
  2. 02Nikon Z7011 STORIES
  3. 03Nikon Z5IIC10 STORIES
  4. 04Canon EOS R8 Mark II9 STORIES
  5. 05Sony A7R8 STORIES
  6. 06Sony FX57 STORIES
  7. 07DJI Osmo Pocket 4P6 STORIES
  8. 08Leica Q36 STORIES
  9. 09Insta360 X65 STORIES
  10. 10Sony RX10 V5 STORIES

1930s

Arriflex 35, the first reflex 35 mm movie camera, 1937

1950s

Television tubes in colour; videotape from 1956

1970s

The U-Matic cassette, the Steadicam, news on video

1980s

CCD sensors and the Betacam camcorder

2000s

RED One in 2007; the first Micro Four Thirds camera in 2008

2010s

ARRI Alexa in 2010; Nikon Z full-frame mirrorless in 2018

2020s

In the feed now: film & analog up, smartphones down