The small bracket on top of every camera, from a phone rig to an ARRI.

The hot shoe is where the flash goes, and the microphone, and the monitor, and whatever the next decade bolts on. Every camera has one and nobody photographs it. This magazine is named after it because that is where the whole business meets: the body, the glass, the light, the sound, and the person holding it.

I shot news in Gothenburg for nine years and documentary for hire after that, then stopped taking assignments to write about the tools. Since 2021 I live in Tokyo, ten minutes from the used-camera shops of Shinjuku, which is not an accident: Canon, Nikon, Sony, Fujifilm, Panasonic, Ricoh and Sigma make almost everything worth pointing at a subject, and their own press writes about it first, in Japanese. So this magazine reads it there, and in German, French, Italian and Spanish, and in English from the reviewers who actually put a card in the slot — around eighty sources and thirty channels, counted and plotted so you can see what is moving.

Bodies and lenses, cinema cameras and drones, film and the darkroom, firmware and the software that finishes the picture, the rumours before the launch and the reviews after it, and the photographers and shows the rest of it is for. I test what I write about on a job before a word goes down. I shoot film on Sundays and do not think that makes me interesting.

A story here is a headline, a short excerpt, one picture and the link to whoever reported it. We never reprint the article, and the picture belongs to the photographer or the maker. A story written in Japanese appears in Japanese, as its author set it down; the link goes to the original.

— Mara Lindqvist, Tokyo

← Hot Shoe Archive

Fuji RumorsRumours

Thypoch AF 23mm f/1.4 Sculptor Unveiled with Notched Aperture Ring

October 8

Thypoch unveiled the Thypoch AF 23mm f/1.4 Sculptor lens, the first AF lens for Thypoch for Fujifilm and now we also have the first images and specs thanks to the French site Phototrend.

Lenses

Read at Fuji Rumors ↗

One letter a week, in your inbox.

Latest

Thypoch AF 23mm f/1.4 Sculptor Unveiled with Notched Aperture Ring

Related

RumoursSigma 50-120mmF2.8 DC OS for Fujiiflm X Announced – Reviews & Pre-orders – LIVE BLOG Fuji Rumors

RumoursSigma Announces 50-120mm F2.8 DC OS Contemporary – Compact Telephoto Zoom Lens for APS-C – Press Release Fuji Rumors

CinemaNikon Shooters Are Getting Another Versatile Lens Option as Tamron Expands This Popular Zoom No Film School

GermanyDurchgängig lichtstark: Sigma 2,8/50-120mm (75-180) für APS-C-Cams von Canon, Fuji, Sony Fotointern (CH)

CinemaSigma’s Extremely Rangy and Versatile 16-300mm Zoom is Coming to the Nikon Z Mount No Film School

ReviewsThe Amazon Prime Big Deals are over but you can still save a lot of money with this powerful full-frame Sony camera deal! Amateur Photographer