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Lensrentals Blog

25 stories

Lensrentals BlogReviewsCamera Innovations Used in the 2026 World Cup The World Cup just wrapped up its epic conclusion, leaving us with some incredible matches throughout the series.

July 21

Lensrentals BlogReviewsCustomer Story – Jill Coats' Journey From Solo Creator to Commercial Director For Denver-based commercial director Jill Coats, a great advertisement should never actually feel like one.

June 23

Lensrentals BlogReviewsComparing the Canon EOS R5 Mark II and EOS R5 While Photographing Tigers in India Wildlife photography is an incredibly enjoyable and addicting artform. It can be immensely rewarding when planning, effort, skill, knowledge, and a little bit of luck all come together to let you…

May 7

Lensrentals BlogReviewsOn The Go Filming Techniques for your Next Video Shoot Some projects throw you a curveball right when you think you have everything figured out. Midway through a convention shoot, my client asked if we could add some “Glambot” style shots to the day…

April 27

Lensrentals BlogReviewsShooting MotoGP at Circuit of the Americas with the Fujifilm GFX100S II: A Field Review Let me be upfront about something: bringing a large-format camera to a MotoGP weekend is, on paper, a fool’s errand.

April 17

Lensrentals BlogReviewsRecreating Iconic Lighting Techniques Used in Film A few weeks ago, we looked at some of the Oscar nominations and the cameras that were used to bring these films to life.

April 13

Lensrentals BlogReviewsThe Cameras Used in this Year’s Oscar Winners The 98th annual Academy Awards were this past weekend. Highlighting some of this past year’s best in film, we had a lot of really great films for the year, and some of the best cinematography in…

March 19

Lensrentals BlogReviewsThe Three Principles of Lighting for Photo and Video I’ve used this blog on the regular to talk about the complications of lighting, from lighting breakdowns to advanced lighting techniques used in the studio and on location.

March 2

Lensrentals BlogReviewsThe Netflix Approved Camera List for 2026 With the motion picture being over 100 years old at this point, there is a pretty massive array of gear you could use for your next film.

February 16

Lensrentals BlogReviewsThe Fujifilm XF200mm f/2: A Trackside Love Letter Over the past four years, my work has leaned increasingly toward motorsport photography. With that shift came a growing need for specialty long lenses that could keep pace with speed, distance, and…

February 2

Lensrentals BlogReviewsFive Photo & Video Things I Hope to See More of in 2026 Last month was definitely a month of reflection. Not just in our personal lives, as we look back on the year and mark our successes and failures, but also on this blog, where we analyzed all our…

January 16

Lensrentals BlogReviewsTop Photography and Videography Purchases for 2025 A week or so ago, we shared our annual data on the most popular gear rented from our inventory, which brands are growing in market share, which are shrinking, and so on.

December 31, 2025

Lensrentals BlogReviewsTop Photography and Videography Rentals for 2025 Each year, we paw through all the rental data we’ve collected and take a moment to share with you which products are the most exciting and most successful.

December 17, 2025

Lensrentals BlogReviewsThe Best Gifts for the Photographer or Videographer in Your Life The gift-giving holidays are upon us, so it was fitting to put together a list of our favorite gift ideas for these upcoming holidays.

December 13, 2025

Lensrentals BlogReviewsQuick Fixes for Common Videography Mistakes A couple of weeks ago, we shared some solutions that photographers just starting in their hobbies or careers might find helpful as they learn the ins and outs of their cameras.

November 18, 2025

Lensrentals BlogReviewsQuick Fixes for Common Photography Mistakes Getting started in photography in 2025 can be overwhelming. There is no shortage of information, but it’s easy to get overburdened when trying to solve simple problems a beginner might encounter.

October 28, 2025

Lensrentals BlogReviewsCanon RF 100-300mm f/2.8 Review: Photographing Brown Bears in Katmai There I was, sitting in my office thinking about an upcoming photography trip, as I so frequently do.

October 13, 2025

Lensrentals BlogReviewsFirst Impressions with the Sony FE 100mm f/2.8 Macro GM I have extensive experience with macro lenses. I’ve owned at least half a dozen of them at this point and have regularly used another half dozen over the last decade or so.

October 1, 2025

Lensrentals BlogReviewsA Technical Review of the Fujifilm GFX 100RF The Fuji GFX 100RF arrived from Lensrentals.com looking brand new. The first surprise was how compact it felt compared to the other GFX cameras.

September 18, 2025

Lensrentals BlogReviewsFive Things I’ve Learned While Being on a Commercial Set Being on a professional photography or videography set for the first time can be an incredibly stressful and enriching experience.

September 8, 2025

Lensrentals BlogReviewsHow Lighting Affects Your Background Over the years, I have discussed various lighting setups extensively on this blog. We’ve discussed the fundamentals at length, but I’ve also presented numerous experimental lighting diagrams and…

August 28, 2025

Lensrentals BlogReviews14 Things You Didn’t Know You Could Rent From Us At Lensrentals.com, we’re known for renting cameras, lenses, and other equipment to photographers and videographers throughout the United States and those traveling worldwide.

August 14, 2025

Lensrentals BlogReviewsStill Tearing It Up: Teardown of the Sony PTZ FR7 ### A Birthday Teardown Let’s talk about the Pink Elephant in the room and get that out of the way. I ghosted you, I know. It wasn’t my plan, but sometimes shirt happens.

August 6, 2025

Lensrentals BlogReviewsGear We Miss: 5 Products That Deserve a Comeback These past couple of weeks, as we celebrate another Lensrentals.com birthday, we’re taking a few strolls down memory lane.

August 1, 2025